Google Webmaster Tools, now known as Google Search Console, is a free service offered by Google that helps website owners, developers, and SEO professionals monitor and maintain their site’s presence in Google Search results. It’s the primary mechanism for Google to communicate with webmasters.
Google Search Console provides tools and reports to help measure a site’s search traffic and performance, fix issues, and optimize website visibility in search results. It can also be used to check the indexing status of a website, search queries that led users to the site, and identify any crawling or usability errors.
The Google Search Console was designed to bridge the gap between Google’s search results and website owners, providing valuable insights into how Google’s search algorithms see their websites and optimize their search results performance.